How to make money on X
Part of the recent buzz circling social media has confessions and screenshots from people proving large money transfers into their bank accounts from X, the popular social media platform formerly known as Twitter. Since Elon Musk took over ownership of the social media platform, it has undergone a lot of changes over the past months including the monetization of publications.
X generates revenue from displaying ads in replies to posts, hence the reason why the owner of the post is getting paid. With a new high of 541.5 million monthly users in 2023, that is a lot of generated revenue to go around. However, to get paid by X, you need to fulfill the following requirements.
X requirements for payment
- Be a subscriber of X Premium: This premium subscription service which was formerly known as Twitter Blue before the name change to X, costs from around $11 per month and gives access to extra features.
- A minimum of 500 subscribers
- At least 15 million premium subscriber views on all tweets in the past three months. Regular views are not counted toward this, it has to be from accounts with subscriptions to X Premium.
- A Stripe account to receive your payment.
There is little to no certainty as to how much you will be earning per view, or how much you will be paid monthly. However, it seems to be a handy sum. For instance, Alerte Infos, a popular account on X, got paid over $8,000 first payment. This large amount is payment for all the views generated over the last six months beginning from February. A little calculation puts it at around $1,400 monthly. As views vary from account to account and from month to month, there is no certainty on what to expect.
Aside from earning from part of the Ad revenue generated on X, there are other ways you can still make money on X. If you are not eligible to get paid by X, you can try any of the following ways described below to make money on X.
Other ways to make money on X
1. Influencer Marketing / Sponsored tweets
If you are an influencer on X, you likely have a large following. Companies often partner with influencers to influence or advertise to their followers the products or services which the company offers. And of course, this is not done for free, you will be paid by the company for this.
Companies seeking to build a community and connect with their users usually prefer to use influencers to promote their products or services. This is a more authentic way of running ads nowadays and they pay handsomely for it. If you have a substantial amount of followers and engagements from them, then you can earn income on X through sponsored tweets.
The choice of companies that are likely to reach out to you to promote their products depends on your niche. If you are someone that usually tweets about beauty and beauty and beauty products, running sponsored tweets for a cosmetic company will be authentic, keep your followers engaged and give you income at the same time.
2. Affiliate marketing
This is more like running sponsored tweets, but instead of having direct dealings with the company, an affiliate marketing platform acts as the intermediary. Companies place their products on Affiliate platforms and then you help the platform to promote the products.
However, to get paid, you have to make sales. By directing people to buy products or services through a unique affiliate link to them, you get paid an agreed percentage of the purchase amount whenever there is a purchase. There are several affiliate marketing platforms such as ClickBank, Amazon Associates, and ShareASale, among a long list of others, that list different products that you can share and earn from.
3. e-Marketing
You can sell products of your own, such as online courses, ebooks, clothes, artworks, etc by posting and promoting them on your X account to your followers. Turn your profile into an online store to showcase your products to potential buyers. The more reach and engagements you have, the more people are likely to buy and the more profit you make.
4. Coaching / Consulting
Many individuals on X are known to be experts in a particular field. Likewise, if you are an expert or authority in a field of specialization, through consistent tweets about what you do and the value you impact, you can grow a follower base that is ready to pay to learn from you or be coached in a similar field by you.
5. Crowdfunding platforms
Already the X premium subscription services make it possible to subscribe to exclusive content. However, if you do not have the required eligibility to start earning from that, you can try using crowdfunding platforms to monetize your exclusive content. There are different platforms such as Patreon or Kickstarter, where users pay to access exclusive content or perks from you. You can use one and then spread the word using your X account.
6. Twitter Ads
One sure thing about all the different ways of making money on X is the amount of money you make increases with your follower base. By promoting your profile with X Ads, you stand to gain more followers who are interested in what you tweet about and hence make more income.
7. Freelancing
You necessarily must not have a large following to make money on X. If you have skills in fields such as writing, graphic design, web development, or social media management, you can showcase your services on your Twitter profile and advertise your availability for freelance work. Also, engage with posts from people likely to need your services and pitch your services when opportune to do so. By using X to expand your reach, you are likely to get more gigs and make money from them.
Conclusion
Each of the different ways explained above depends on you. Making good money on X requires your time and dedication for you to build a genuine connection with your audience in order to be successful. People are very keen on trust and authenticity, so it is crucial to focus on delivering value, engaging with your followers, and consistently providing high-quality content.
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